Monday, April 20, 2009

Because This Should Be Us

I Can Has Cheezburger, really? RAGE RAGE RAGE. With the exception of Stuff White People Like, these people can't/don't even write! Calling all agents!!!

Public Provides Giggles; Bloggers Get the Book Deal

After Duncan Birmingham, a comedy screenwriter in Los Angeles, got one too many holiday cards featuring miserable-looking pets wearing fake reindeer antlers, he realized the photos were great material for a blog.

Doree Shafrir, right, and Jessica Grose created the book “Love, Mom,” from a blog that collected humorous e-mail messages between women and their adult children. Tracking down the owners of user-submitted materials to obtain publishing rights became a nightmarish task.

Mr. Birmingham started Pets Who Want to Kill Themselves in early January, uploaded the first entry and asked readers to contribute. Within days, visitors were supplying him with snapshots of bulldogs in bunny costumes and cats wearing wigs. The blogosphere noticed — and so did the publishing world. Within a week, he was contacted by editors and literary agents. By the second month, he said, he had sold a book based on the photos to Three Rivers Press, an imprint at Crown Publishing Group, for “enough money to buy a Lincoln Town Car” — with change left over.

Not bad for an unpublished novelist who is allergic to animals and admits that he is “terrible with computers.”

Of course, it’s not unusual for blogs to form the basis of books. For example, Christian Lander, author of the humor blog Stuff White People Like, wrote scores of blog entries and then reworked them into a popular 2008 book of the same name.

But the latest frenzy is over books that take the lazy, Tom Sawyer approach to authorship. The creators come up with a goofy or witty idea, put it up on a simple platform like Twitter and Tumblr, and wait for contributors to provide all of the content. The authors put their energy into publicizing the sites and compiling the best material.

Agents and publishing houses can’t get seem to get enough of these quickie humor books, which sell for $10 to $15 in gift shops and hip clothing stores like Urban Outfitters as well as traditional bookstores. At least eight books created from user-generated content are due out this year, including “Love, Mom,” a just-published collection of embarrassing or funny electronic exchanges between mothers and their children.

Just about every house in town is paying attention,” said Patrick Mulligan, a senior editor at Gotham Books who handled a 2008 book of cat photos with bizarre captions called “I Can Has Cheezburger?”

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